USED ROLEX WATCHES
Pre-Owned Rolex Marketplace

Rolex Datejust 278240

Pink dial
$12,200
2026 · New / Unworn · Box & Papers

New / Unworn Rolex Datejust ref. 278240 (2026), pink dial on a Jubilee bracelet, complete with box and papers. Independently authenticated before delivery, insured shipping or pickup by appointment.

Verified DealersSourced from a trusted partner network
Authentication CenterIndependently inspected before delivery
Insured DeliveryFedEx overnight, signature required

Specifications

Reference
278240
Dial
Pink
Bezel
Domed bezel
Bracelet
Jubilee
Case Material
Oystersteel
Case Size
31.0 mm
Movement
Calibre 2236, Manufacture Rolex
Power Reserve
Approximately 55 hours
Water Resistance
Waterproof to 100 metres / 330 feet
Year
2026
Condition
New / Unworn
Set
Box & Papers
Warranty
1 Year Store Warranty

About the Datejust 278240

Make a date of a day This Oyster Perpetual Datejust 31 in Oystersteel features a pink dial and a Jubilee bracelet.. Pink Dial - A watchmaking technique -The sunray finish creates delicate light reflections on many dials in the Oyster Perpetual collection. It is obtained using masterful brushing techniques that create grooves running outwards from the centre of the dial. Light is diffused consistently along each engraving, creating a characteristic subtle glow that moves depending on the position of the wrist. Once the sunray finish has been completed, the dial colour is applied using Physical Vapour Deposition or electroplating. A light coat of varnish gives the dial its final look.. Oystersteel - Highly resistant to corrosion -Rolex uses Oystersteel for its steel watch cases. Specially developed by the brand, Oystersteel belongs to the 904L steel family, alloys most commonly used in high-technology and in the aerospace and chemical industries, where maximum resistance to corrosion is essential. Oystersteel is extremely resistant, offers an exceptional finish once polished and maintains its beauty even in the harshest environments.. The Jubilee bracelet - Supple and comfortable -The design, development and production of Rolex bracelets and clasps, as well as the stringent tests they face, involve advanced high technology. And, as with all the components of the watch, aesthetic controls by the human eye guarantee impeccable beauty. The Jubilee, a supple and comfortable five-piece link metal bracelet, was designed and made especially for the launch of the Oyster Perpetual Datejust in 1945.. The Cyclops lens - A magnifying lens -The Cyclops lens is one of the most distinctive Rolex features, and one of the most recognizable. Named after the one-eyed giant of Greek mythology, the Cyclops lens magnifies the watch’s emblematic date display for easy reading. Behind the Cyclops, as with every feature of a Rolex timepiece, lies a history of invention, research and development, and the endless search for perfection.

How It Works

1

Availability confirmed with the dealer.

2

Sent to our authentication center for independent inspection.

3

Delivered fully insured, or prepared for local pickup by appointment.

Frequently Asked Questions

Is this Rolex authentic?

Every watch is independently inspected and authenticated at our authentication center before delivery, and it is backed by our own warranty.

How fast is shipping?

Fully insured overnight shipping with signature required, or collect in person by appointment at our New York, Los Angeles or Miami locations.

Is a warranty included?

Yes — a 1-year store warranty on the movement is included with every watch we sell.

What is the return policy?

Returns follow our published return policy; an approved return is inspected at the authentication center before any refund is issued.

How do I pay?

Message us on WhatsApp or call, and once availability is confirmed we send secure payment instructions. No payment is ever taken through the website.

Questions about this Datejust?

Our team confirms availability and answers anything before you buy — no obligation.